CONNECT TO GOOGLE ANALYTICS

Track Your Fundraising Success and Make Data-Driven Decisions

Find donation patterns and donor behavior with seamless Google Analytics integration. See which campaigns work best and understand your supporters better to boost your fundraising results.

Easy Integration

Donor Insights

Goal Monitoring

Campaign Tracking

Get Charitable Now →

Get Complete Visibility Into Your Fundraising Performance

Track every donation, campaign, and donor interaction with powerful Google Analytics integration that reveals what’s working best.

Seamless integration

Connect your Charitable campaigns with Google Analytics in just a few steps. No coding needed.

Automated Data Collection

All donation events are tracked automatically without requiring any manual setup or coding knowledge.

Complete Donation Tracking

See which specific campaigns drive the most donations and highest donation amounts.

Donor Behavior Insights

Understand how visitors navigate your donation pages and what motivates them to give.

Revenue Attribution Reports

Track total donation amounts and see which traffic sources bring your best donors.

Custom Event Parameters

Get detailed data including campaign names, donation amounts, and donor locations automatically.

Real-Time Event Monitoring

View donation activity as it happens in your Google Analytics dashboard.

Multi-Device Tracking

See whether donors prefer giving on mobile, desktop, or tablet to optimize your donation experience.

Campaign Performance Analytics

Automatically track every completed donation with campaign details, amounts, and unique donation IDs.

Why You’ll Love Using Google Analytics with Charitable

Get Charitable and raise funds more efficiently than ever and with zero stress from technical problems

Set Up In Minutes Without Technical Skills

Connect Charitable to Google Analytics in under a minute with our simple setup process. Just copy your Google Analytics measurement ID and paste it into Charitable’s settings – no coding or technical expertise required.

Once connected, all tracking happens automatically in the background. You’ll start seeing donation data in your Google Analytics dashboard within 24 hours, giving you immediate access to valuable fundraising insights without any ongoing maintenance or complicated configurations.

Quick Setup

No Coding Required

Automatic Tracking

Make Smarter Fundraising Decisions With Real Data

Stop guessing what works and start using actual donor behavior to guide your fundraising strategy. Our Google Analytics integration shows you exactly which campaigns perform best and where your donations come from.

You’ll see clear patterns in donor behavior, like which pages keep supporters engaged and which traffic sources bring the most generous donors. This means you can focus your time and resources on the fundraising approaches that actually work, instead of wasting effort on strategies that don’t deliver results.

Real-Time Insights

Campaign Comparison

Donor Behavior Data

Prove Your Impact With Professional Reporting

Show board members, stakeholders, and grant makers exactly how your fundraising efforts perform with professional Google Analytics reports. You’ll have concrete data about donation trends, campaign success rates, and supporter engagement.

These detailed reports make it easy to demonstrate your organization’s growth and effectiveness. You can track progress toward fundraising goals, identify your most successful campaigns, and show how digital fundraising contributes to your mission’s success.

Customizable Reports

Goal Tracking

Custom Events

Integrates with all of your essential apps

Charitable helps you automate your workflow with over 100+ integrations with popular email marketing tools, CRM, and other business apps.

Browse All Integrations →

Belinda Martin

“…others were charging 5% and more for every donation, but with Charitable there are no fees for donations, so we were able to run a number of fundraising campaigns with all the money going to the charity.”

Stuart Robinson

“Really useful plugin. I wanted to extend the functionality of it a wee bit and the code was very easy to work with and adapt. Really great response from the developer and it looks like fantastic updates are being added all the time.”

Paul Lawley-Jones

“I’d like to thank you both for making such a great tool at such a great cost. It’s literally 24 times cheaper than the platform we were using before I came on board.”

Stephen Weinberg

“This plugin is exactly what our small, parent-run organization needed… Easy to set up. Easy to customize (as long as you can handle just a tiny bit of code). And superior support! Thanks so much for this full-featured software.”

Google Analytics and Charitable –
Frequently Asked Questions

Do you have a question about the Charitable and Google Analytics? See the list below for our most frequently asked questions. If your question is not listed here, please contact us.

How long does it take to set up Google Analytics with Charitable?

If you have your Google Analytics account already set up, you just need to copy your Google Analytics measurement ID and paste it into Charitable’s settings. No coding skills required. It takes less than a minute.

When will I start seeing donation data in Google Analytics?

You’ll see donation data within 24-48 hours after connecting Charitable to Google Analytics. Real-time reports may show activity sooner.

What donation information gets tracked automatically?

Charitable tracks donation button clicks, completed donations, campaign names, donation amounts, and donor locations. All tracking happens automatically once you’re connected.

Will this slow down my donation forms or website?

No, the Google Analytics integration runs in the background and won’t affect your donation form speed or website performance.

Get the Best WordPress Fundraising Plugin Today

Join 10,000+ smart website owners who trust Charitable for their donation websites.

Get Charitable Now →