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As a non-profit, you know that each dollar raised is vital. Every time someone chooses to donate to your organization, they’ve thought about what your cause is, why it matters, and how they can be part of your mission. It also means you’re doing a great job of convincing them of your work and its…

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Like so many other organizations, the parameters of COVID-19 have had a huge knock-on impact around the way non-profits operate and raise money. A huge number of scheduled events and fundraisers have been deferred or simply cancelled for now, and many of us are working remotely to respect social distancing measures. But as we start…

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SEO. What does it mean? How does it work? And how can your non-profit use it to increase both awareness and visibility of your mission? What is SEO? Search engines are everyone’s first port of call to search and find a relevant response to queries, fast. Remember, donors and supporters are constantly searching for ways…

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Coronavirus, or COVID-19, is an evolving situation impacting us all, including charities and non-profit organizations. So it’s essential you have a robust communication strategy that helps answer all questions people will have — from volunteers to stakeholders; communities to fundraiser recipients.  There are various ways to communicate with these audiences though, especially as they’ll have…

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The term “branding” might seem reserved for for-profit companies – but it’s just as important for non-profits to set this out.  In this guide, we will show you how to build a real connection with your supporters, and maintain a consistent visual identity. We’ll explain the value of building your non-profit’s brand, and we will…

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Instagram is seen as a creative avenue for great photography, vacation pictures and the occasional meme. But it’s so much more than that – organizations all over the world are tapping into this network to share news and promote their services. Non-profits too are starting to recognize its worth – creating content around important causes…

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“Unprecedented times” is how governments across the world are describing the COVID-19 pandemic, and it’s affecting communities, businesses and organizations — including non-profits.  As the pandemic makes it harder to organize events, how can your organization adapt? The COVID-19 challenge for non-profits Charities have experienced a huge shift in light of new restrictions, especially as…

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The global COVID-19 pandemic has thrown the world into chaos, and non-profits are no exception. You are struggling to keep your team safe, while working overtime to provide the help and assistance that is so desperately needed right now. And on top of that, fundraising events and other offline fundraising strategies are getting shelved for…

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Non-profit email marketing is a great way to reach your audience and show people why they should care about your causes. But there’s no point going into it blind. Having a solid understanding of how it all works is key to success. Here, we’ll be running through a step-by-step guide on how to use non-profit…

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